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Family owned since 1986

Three generations.
One family commitment.

Appliances are our business. The people behind them are what make Eastern Marketing different. We connect dealers, builders, designers and homeowners with brands we believe in. We support them long after the sale.

Bertazzoni red range in a contemporary kitchen

To cook beautifully

View Bertazzoni

Marty and Craig Friedman in Eastern Marketing's early years
Marty and Craig Friedman in the early years of Eastern Marketing.

A family business, moving forward

Built on relationships.
Carried forward by family.

Eastern Marketing began distributing appliances in 1986. Today, three generations bring experience, fresh ideas and a personal stake in the work we do.

We know a good partnership takes more than a great product. It takes people who answer questions, help keep projects moving and stand behind what they sell. That is the business we keep building.

Get to know Eastern
1986Where our story began
3 generationsOne family business

Our Team

Family owned. Team built.

Eastern Marketing would not be possible without the incredible people who make us who we are. Our team brings the knowledge, care and commitment that keep our customers supported and our relationships strong. They are the heart of our business.

The Eastern Marketing team gathered together
The people who make Eastern Marketing possible.

Three generations of the Friedman family

The people behind Eastern.

Craig, Marty, Alec and Lindsay Friedman. One family, three generations, and a shared commitment to the dealers, builders, designers and homeowners who count on us.

From the early days to what comes next, our name is part of the business. So is our responsibility to the people we serve.

Craig, Marty, Alec and Lindsay Friedman together at an XO display
Craig, Marty, Alec and Lindsay Friedman.

Our brands

Find the right fit for your kitchen.

Explore Bertazzoni, Blomberg and XO, from everyday essentials to outdoor entertaining.

Bertazzoni range in a contemporary kitchen

Bertazzoni

Italian cooking, craftsmanship and design.

Explore Bertazzoni
Blomberg kitchen appliances

Blomberg

Thoughtful appliances for everyday living.

Explore Blomberg
XO outdoor kitchen

XO Appliance

More possibilities, indoors and out.

Explore XO

Here to help

A partner at every step.

01

For dealers

Get to ordering, pricing and the resources you need to support your customers.

Open Dealer Area
02

For builders & designers

Connect with our team about appliance selections, design details and your next project.

Explore Builder Projects
03

For homeowners

Need appliance advice, service or a replacement part? We will point you in the right direction.

How can we help?
XO outdoor kitchen with stainless steel appliances beside the pool

Come see for yourself

Get closer to your next kitchen.

Visit our demonstration center to explore the appliances, ask questions and see the details in person.

Visit Our Showroom

Designed with experience

XO is part of our family.

As a wholly owned subsidiary of Eastern Marketing, XO brings our hands-on appliance experience into product design. Quality, useful features and value guide the line, backed by the people who know it.

Discover XO Appliance